---
title: "What is custom content on OnlyFans? Pricing and examples"
canonical: https://ofagen.com/en/glossary/custom-content/
language: en
updated: 2026-11-08
publisher: Ofagen (https://ofagen.com/)
author: Flus (https://ofagen.com/en/author/flus/)
published: 2026-11-08
alternate_es: https://ofagen.com/glosario/contenido-personalizado/
---

# What is custom content on OnlyFans? Pricing and examples

> Custom content (a 'custom') is a photo, video or message a creator makes at one fan's request, for a price agreed before any work starts. On OnlyFans it is paid for with a locked message or a tip and delivered inside the platform, within its rules.

## What custom content is for

Custom content sells the most valuable thing on an account: something made for one person. That is why it usually costs a lot more than a generic PPV. OnlyFans' terms include, among the payments a creator can receive, any payment between a fan and the creator's account or content, including direct messages, so a custom is paid for and delivered inside the platform, with the usual 20% fee. Other platforms treat it separately: in 2022, the co-founders of French platform MYM said it charged 20% on custom content against 25% on subscriptions.

## A practical example

A fan asks for a short video in which the creator greets him by name and mentions his favorite TV show. The chatter checks the custom request guide: it is allowed, it costs $60, delivery takes 3 days and payment is upfront. The chatter confirms in writing in the chat what is included, the price and the deadline; the fan pays, the creator records it and it is delivered by message inside OnlyFans. In numbers, as a hypothetical example: from that $60, OnlyFans keeps $12 and $48 reaches the account.

## Common mistakes

- **Taking requests without a guide.** Without written limits, chatters end up promising what the creator does not want to do.
- **Getting paid after delivery.** It is safer to take payment upfront or, at least, in stages.
- **Impossible deadlines.** A late custom means an unhappy fan and a possible [chargeback](/en/glossary/chargeback/).
- **Delivering or charging outside OnlyFans.** You lose the record of what was agreed and break the platform's rules.
- **Forgetting the Acceptable Use Policy.** Some requests are never accepted, such as meeting in person or content with another person who has not given written consent.

## How an agency handles it

An agency turns customs into a process: a guide to what is accepted and what is not, a price list, realistic delivery times and one person who confirms every request with the creator before taking payment. The chatter collects the request, logs it in the fan's notes and only confirms once the creator approves. At Ofagen every custom is written into the fan's notes in our CRM, so the next shift knows what was promised and by when.

Extras with a fixed price fit better on a [tip menu](/en/glossary/tip-menu/). And if anyone else appears in the content, you need their [release form](/en/glossary/release-form/) first.

## Frequently asked questions

### How much should I charge for a custom video on OnlyFans?

There is no official rate: the creator sets the price. As a practical rule, a custom should cost clearly more than a generic PPV on your page, because it is made for one person and takes production time. Price by length and type of content, take payment upfront and remember that OnlyFans keeps 20% of every payment.

### How do you get paid for custom content on OnlyFans?

Inside the platform: with a locked message the fan unlocks, or with a tip agreed before you start. That way there is a record of what was requested, paid and delivered. Taking payment or delivering outside OnlyFans leaves you without that record and goes against its rules.

### Do I have to accept every custom request?

No. You decide what you make and what you do not, and it is worth putting that in a written custom request guide that everyone replying on your account knows. A serious agency never pressures you into making content you do not want to make; if one does, treat it as a red flag.

## Sources

- [OnlyFans Terms of Service](https://onlyfans.com/terms), OnlyFans (November 7, 2026)
- [OnlyFans Acceptable Use Policy](https://onlyfans.com/acceptable-use-policy), OnlyFans (November 7, 2026)
- [Interview with the co-founders of MYM (in French)](https://www.journaldunet.com/publishers/1516995-g-hafner-et-p-garonnaire-cofondateurs-de-mym/), Journal du Net (November 17, 2022)

Updated on November 8, 2026.

## Keep reading

- [What is an OnlyFans tip menu? Ideas, examples and pricing](https://ofagen.com/en/glossary/tip-menu/index.html.md) (HTML: https://ofagen.com/en/glossary/tip-menu/)
- [What is PPV on OnlyFans? Meaning, pricing and examples](https://ofagen.com/en/glossary/ppv/index.html.md) (HTML: https://ofagen.com/en/glossary/ppv/)
- [What is an OnlyFans release form? When you need one](https://ofagen.com/en/glossary/release-form/index.html.md) (HTML: https://ofagen.com/en/glossary/release-form/)
- [Professional OnlyFans chatting: chatters who work in our own CRM](https://ofagen.com/en/services/onlyfans-chatting/index.html.md) (HTML: https://ofagen.com/en/services/onlyfans-chatting/)
- [OnlyFans agency scams: red flags and what to do if you have already signed](https://ofagen.com/en/guides/onlyfans-agency-scams/index.html.md) (HTML: https://ofagen.com/en/guides/onlyfans-agency-scams/)

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